Category: Observaciones

Don't touch signs at Barcelona Market

Signs to avoid dirty hands at Boqueria Market in Barcelona. In terms of natural selection what makes us strong as individuals, makes us weak as a specie.

How thin is the boundary between an order and a recommendation?. People is guided in Hong Kong subway to walk on the left. A recommendation not always followed but as far as I’ve seen that behavior doesn’t create apparently much trouble even in rush hours.

Target

January 22nd, 2012

Milk advertisements are usually targeted towards childhood. Not this one.

Preserve it

December 24th, 2011

Aluminium windows from Beijing

In China it’s common that many objets keep parts of its original package. Adhesive films, cardboards and foams are everywhere. Is this carelessness or a true will for preservation?. I’m not quite sure.

Learning through negation

Prohibitions and negations as a vehicle for learning.

Supermarket trolley. Seen in Madrid.

Chopped tube

November 2nd, 2011

These ketchup packs made me think about the previous shapes of objects. We are surrounded by things with an evolution history. Few of them are created and used as raw, without hard modification. Even the simplest materials requires some treatment.

You’ve surely noticed that when browsing the web some ads are closely related to your previous visits to certain pages. Even if that happened days ago. Online behavior tracking have been there for some time, and boost sales enormously for an online retail business -just to mention one-.

How do you feel about that?. It’s obvious that it have some minority report alike effect, orwellian if you prefer. Does it discomfort you?. Recently I realized that it works for me as a reminder. As a pending to-do alert I have to fulfill. Weird. But in some way it push me away from completing my purchase through clicking the banner. It’s just like when you have too much attention on you from the staff in a brick and mortar store.

I would consider seriously  the negative outcomes of feeling chased and the impact on brands over the sales.

Perdurability

October 25th, 2011

Perdurability